Sending Gift Cards
Flexible options for gift cards delivery
Whenever a gift card is created for a customer, our app can deliver it using one of four methods:
🛍️ Shopify Email
The standard Shopify gift card email is sent. This is the same email customers receive when purchasing a gift card through your store. You can edit the content in Shopify Admin → Settings → Notifications → Customer Notifications → Gift card receipt / New gift card. ✅ Best for stores that want a simple, no-setup delivery option.
📧 App Email
Gift cards are sent using the app’s built-in email templates. All templates are customizable via the app settings (Email → Templates). You can create your own templates using our powerful content editor with dynamic variables. 📌 Learn more about the templating engine and variables. ✅ Ideal for merchants who want custom-designed gift card emails with flexible formatting. ⚠️ Requires more setup than Shopify Email.
📬 Klaviyo
When this option is selected, our app sends a metric event to Klaviyo. You can then configure a flow in Klaviyo to send a custom email in response. To use this option, you must connect your Klaviyo account by providing your Public API key in the app settings. 📌 Learn more about Klaviyo integration. ✅ Great for advanced email marketers using Klaviyo workflows. ⚠️ Requires setup both in the app and in Klaviyo.
🔄 Shopify Flow
The app sends a trigger event to Shopify Flow. You can use this to build custom workflows—like sending emails or performing actions across apps or services. 📌 Learn more about our Shopify Flow integration. ✅ Best for stores that want full control over automation, logic, and third-party integrations. ⚠️ Requires setting up flows in Shopify Flow.
🧾 Setup Complexity Summary
Shopify Email
Sends default Shopify gift card email
🟢 Easy
🔴 Limited
❌ No
App Email
Sends gift card via customizable app template
🟡 Medium
🟢 High
❌ No
Klaviyo
Triggers a Klaviyo metric for email flows
🔴 Advanced
🟢 High
✅ Yes (Klaviyo)
Shopify Flow
Sends a trigger to build custom logic
🔴 Advanced
🟢 High
✅ Yes (Shopify Flow)
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